From idea to production-ready.
We turn early watch concepts into refined, engineered and production-ready designs — combining creative direction, CAD development and real-world manufacturing experience.
From first sketch to production-ready files.
Every project moves through a clear development process — combining design, engineering, visualization and technical preparation before the files are handed over for production.
01
Concept & 2D Design Creation
We establish the creative direction, proportions, styling and overall visual identity of the watch through concept exploration and 2D design.
02
3D Modelling & Engineering
The approved concept is developed into precise 3D CAD geometry with dimensions, construction and manufacturability considered from the start.
03
CGI Visualization & Material Application
Materials, finishes and colours are applied to the CAD model so the watch can be evaluated realistically before physical manufacturing begins.
04
Technical Drawings & Specification Sheets
Detailed technical documentation defines dimensions, materials, finishes and specifications required for manufacturing and supplier communication.
05
Production-Ready CAD Export
Individual components and assemblies are prepared in the CAD formats required by manufacturers, suppliers and future development partners.
06
Final File Delivery
The complete project is organized into one production-ready folder and delivered with the files required for prototyping, manufacturing and future use.
At the end of the process, you receive a complete, organized design package ready to move into prototyping and production.
Everything you need to take the design into production.
You don't just receive presentation images. At the end of the project, all design, CAD, documentation and visualization files are organized into one clean package that can be shared directly with manufacturers, suppliers or your internal team.
Complete CAD Files
The complete 3D watch model and individual components prepared for manufacturing, prototyping and future development.
- Full assembled 3D watch model
- Individual case components
- Dial, hands and applied components
- Bezel, crown, caseback and strap elements
- Manufacturer-ready component exports
Technical Documentation
Detailed documentation defining the dimensions, materials and specifications manufacturers need to understand the design correctly.
- Technical drawings
- Key dimensions and tolerances
- Material specifications
- Surface finishes and colour definitions
- Complete project specification sheet
CGI & Visualization Files
High-resolution visuals that can be used for presentations, product planning, websites, launch materials and internal approvals.
- High-resolution CGI renders
- Multiple watch angles
- Colourway visualizations
- Transparent-background images
- Presentation-ready visual assets
Final Project Package
Everything is cleaned up, named and organized into one final handoff so your project remains easy to use long after our work is complete.
- Organized project folder structure
- Final approved design files
- All manufacturer export formats
- Technical and visual documentation
- Clean handoff for production or future revisions
One complete project package. Design, engineering, technical documentation and visual assets organized and ready to move directly into prototyping and production.
Why do people hire watch designers?
Designing a watch is much more than making something look good. A professional watch designer brings together aesthetics, engineering, manufacturability and production knowledge to create a product that can actually be made — and made well.
A selection of our work.
A look at some of the watches we've designed, developed and visualized for clients around the world.
Ready to bring your watch to life?
Whether you're starting with an idea, an existing design or production-ready CAD, tell us where your project is today and we'll help you figure out the right next step.